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Vol. 5 No. 4 - - October, 2005 – “Maintaining Long-term Partnerships with C-level Executives”
For the past 3 months, we’ve been talking about dealing with C-level Executives.
Let’s review where we’ve come from; please see:
“Introduction to C-level Sales Consulting”
http://www.salestraininginc.com/newsletter/2005/july/
“Approaching C-level Executives”
http://www.salestraininginc.com/newsletter/2005/august/
“Consulting with C-level Executives”
http://www.salestraininginc.com/newsletter/2005/september/
Now that we’ve established ourselves, we want to maintain and build upon the relationship. We do that by:
- Continuously looking for ways to add value
- Frequently suggesting product/service/process improvements
- Introducing our C-level contact to other, helpful people – social and business resources
- Providing important information in a timely fashion
- Handling with care – but don’t be a wimp; executives have no use for wimps
- Always being objective and factual – and have the details to back it up
- Not playing politics – unless asked
- Proposing genuine solutions to real issues
- Keeping track of what’s happening with the “old school ties”
- Having a good sense of humor
In her recent book, Secrets to Winning at Office Politics, Marie G. McIntyre, Ph.D. notes:
“Because they have a tremendous amount of power, high-level executives are accustomed to doing and saying whatever they want, making them a unique breed that must be handled with care.”
Her 10 tips on “How to Work with Executives” are universally applicable. Please see the complete list of tips at:http://www.yourofficecoach.com/working_with_executives.htm
And, even though our C-level executive is very busy and has a lot of power and influence, he/she still appreciates the “humanity of it all.”
Don’t be afraid to be real – without being crude.
If allowed, build and maintain a social as well as a business relationship. And NEVER let it die!
This concludes our series on dealing with C-level executives.
Be on the lookout for periodic "Roadmaps" containing items of interest to the business (especially the sales) community.
Until then, Good Selling!
Please note: We offer this article on a nonexclusive basis. You may reprint or repost this material as long as Sales Partners’ name and contact information is included: info@salespartnersinc.com http://www.salespartnersinc.com |